Interpolls ad units follow IAB rich media guidelines and can be in banner, pop-up, or pop-under formats and customized to fit any size and specification on any leading portals or publisher. Interpolls ad units are compatible with most of the popular browsers. All campaign activities are reported direct to the client, which includes impressions, responses, and click-throughs. Host sites are able to track impressions and clicks upon request, and will be given real-time reporting access. Third-party tracking, such as DART, Atlas DMT, Dynamic Logic, and others, can be used within Interpolls units to track impressions, responses, click-throughs, and more.